INTEGRATED MARKETING COMMUNICATION
UNIQUE
Cheval is a forward thinking technologically driven luxury real estate company. It has an 'Unique' approach of amalgamating 'Technology' and the 'Touch and Feel' factor to nurture relationships and service its 'Creme del a Creme' clientele.
SOCIAL MEDIA MARKETING
There's many a slip 'twixt the Cup and the Lip in todays social media marketing. The marketing team at Cheval works meticulously to read in between the lines to gauge, fine tune and monitor campaigns on a day to day basis. The company has developed in-house algorithms aided by AI to achieve specific outcomes.
PRINT MEDIA MARKETING
The nuances of Luxury marketing is well understood at Cheval. We ensure visibility on the 'Right Page' and at the 'Right Time'. With its strong associations with leading dailies, luxury magazines, coffee table books and lifestyle luxury brands, the brand does justice to its marquee listings.
WEBSITE MARKETING
The Cheval website attracts qualified leads based on DYNAMIC search engine optimisation program. The digital marketing team works with innovative cutting edge
technology to ensure quality traction and traffic to the
website.
EMAIL MARKETING
The company has in place a qualitative data base of HNI & UHNI's which is continuously monitored and mined for efficacy. Cheval shares monthly updates on the new 'Listings' and 'The Cheval Times' newsletter with this elite group to keep them abreast with the latest. 'A very Qualitative approach to email marketing'
OPULENT OPEN HOUSES
An Open House is a very important promotional activity
for marquee real estate properties. As a true purveyor of luxury, Cheval ensures that all Open Houses are grand
events and not a banal activity. We tie up with International Luxury brands for the Open Houses and ensure that it is an
'Opulent Affair'. We do not cut corners in the luxury business.
EVENTS & PROMOTIONS
'Birds of the same feather flock together'Being the Connoisseurs of Luxury Real Estate,Cheval associates with like minded luxury brands for events and promotions.
We 'Cherry Pick' and ensure that our creme-de-la-creme clientele experiences luxury in its purest form in these events. We curate unique events which enable in creating the 'Cheval Community' a set of like minded connoisseurs.